for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Digiday partnered with SellerCrowd to find out what ad sellers really think about their jobs. SellerCrowd, a community of 6,600 sellers of digital advertising, sent out the survey to its users. The data below is based on responses from 262 respondents: 31 percent of respondents are in their 20s, 44 percent in their 30s, 17 percent in their 40s and 8 percent over 40. According to the survey, it looks like ad sellers wish they had more creative jobs, tend to keep the same drinking pace as clients and are frustrated with agencies. See our hand-drawn graphic illustrating the findings.
More in Media
Bauer Media Group slashes publishing headcount in company-wide restructure
Some claim cutbacks will impact 20-30% of publishing headcount, with AIOs and escalating costs linked to Iran conflict cited.
Media Briefing: The ‘SaaS-pocalypse’ is spreading to publishers
As AI vibe-coding tools help publishers build their own software and products, the “SaaS-pocalypse” reshapes build-versus-buy decisions.
How college athlete Carson Roney went from TikTok dances to Gatorade commercials
Carson Roney went from TikTok star to commercial actor in just several years; we walk through her steps to success.


