Watch the Digiday Publishing Summit live
Media industry leaders are gathered at the Digiday Publishing Summit Wednesday through Friday to discuss the issues that are reshaping their industry. Just because you’re not on hand doesn’t mean you have to miss out. We will be live streaming today from Vail, Colorado, starting at 11 a.m. ET.
Speaking today is Jimmy Jellinek, chief content officer and editorial director at Playboy, who will be talking about rebuilding the brand for the digital era. And later, Lisa Stone, chief community officer at SheKnows and Mark Coatney, svp-digital at Al Jazeera, are going to discuss how publishers are creatively using platforms.
Tune in and learn up:
Welcome to the ‘Zoom Town’: Remote working has employees on the move
Americans in their 30s are relocating in droves as they embrace the freedom of working from anywhere — a trend that experts say will redefine the national landscape.
Google’s privacy plan brings changes, but not as many as marketers think
Weary marketers increasingly see the film “Groundhog Day”, in which the hero is doomed to repeat the same day over and over again, as an apt commentary on online advertising.
‘It was immediate’: The New York Post has started personalizing its commerce content recommendations
A personalized shopping content widget is the first in a long line of product changes meant to leverage The New York Post's customer data platform.
SponsoredDeep Dive: How AI steered The Ad Council’s campaigns during crisis
The past year transformed the way audiences respond to advertising. The pandemic, quarantine and social unrest radically altered consumers’ sensitivities, and real-time news cycles made every campaign message fraught with potential pitfalls. As NPR reported in 2020, organizations raced to keep up with the public’s changing perceptions of marketing and what resonated — or fell […]
Sales al fresco: Publishers adopt new tactics to gain essential face time with clients
Publisher commercial execs don't expect in-person sales meetings to return any time soon, but have adopted various in-person options in the interim.
Vendors jostle for position ahead of coming contextual pivot
Vendors hawking contextual wares have swamped publishers and agencies, hoping to grab media dollars once spent using third-party cookie targeting.