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Video: What’s an Ad Network Now?

In the latest episode of DigidayTV, Digiday editor in chief Brian Morrissey and director of content Corey Kronengold are joined by Collective svp of audience insights Justin Evans and C3 cofounder and COO Jeff Greenfield. The discussion addresses how ad networks are morphing into "technology-enabled marketing services companies" and the challenge of measuring brand advertising online. See more DigidayTV and other videos at Digiday's Livestream page.

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The publishers’ guide to being gaslit by tech platforms (the AI edition)

Google’s recent claim that AI Overviews is good for publishers struck a nerve. But platforms often use this playbook. Here’s a guide on how to spot the spin.

Media Briefing: Publishers’ new power player: the AI negotiator

Publishers are increasingly creating and filling the role of the AI negotiator, tasked with working with tech companies and platforms to strike deals and reshape publishers’ businesses.

Inside IAB Tech Lab’s meeting with publishers to confront the AI era

Digiday’s Sara Guaglione and Seb Joseph share their reporting on IAB Tech Lab, meeting with more than 80 publishers on AI issues.