Video: What’s an Ad Network Now?

In the latest episode of DigidayTV, Digiday editor in chief Brian Morrissey and director of content Corey Kronengold are joined by Collective svp of audience insights Justin Evans and C3 cofounder and COO Jeff Greenfield. The discussion addresses how ad networks are morphing into "technology-enabled marketing services companies" and the challenge of measuring brand advertising online. See more DigidayTV and other videos at Digiday's Livestream page.

More in Media

AI ‘girlfriend ads’ are fueling a new wave of MFA sites

AI-generated “girlfriend ads” are driving traffic to made-for-advertising sites filled with low-quality content and ads.

Media Briefing: Publishers put premium video behind the paywall to sell subscriptions

The Wall Street Journal, Fortune and Bloomberg test putting video behind the paywall to drive and retain subscriptions.

Brands turn to creators to build World Cup buzz amid a logistics nightmare

A US-based World Cup poses unique problems and opportunities for brands; activating creators away from the games may be the solution.