Did you know that a pangram is a phrase that contains all of the letters of the alphabet? Yeah, I didn’t either until yesterday. Here are some links:
What do burgers have to do with democracy and social media? A lot, according to Jed Sundwall in his article on why policy makers need to be paying attention to Twitter and social media in general. Earlier this year Sundwall took to Twitter to get burger recommendations in San Diego. Quickly he realized that other people wanted burger recommendations too, and different people had different opinions about which place had the best burgers. Soon the Burger Mob was born with the goal of picking 12 burger places and getting as many people to go to them as possible and then voting on the best one. While the stakes are obviously lower for the Burger Mob vote, Sundwall notes that the government needs to learn from and respond to the democracy of the Internet, where everyone is constantly voting on things, liking or disliking, making things go viral, creating a backlash. Slate
A picture is worth a thousand words, or a thousand clicks. Brands and publishers are having to learn how to show, not tell, as we move into an era of visual social media. Fast Company
O’Reilly Media’s Joe Wikert says book streaming services will be the next hot thing. After music streaming, TV and movie streaming, books are the next logical step. Forbes
Can you imagine an iPhone that with the flick or two of a finger could turn into an iPad? Yeah, not going to happen anytime soon, but Aatma Studio thinks it’s a possibility for the iPhone 5 due out this month, which is pretty hilarious if they actually believe that. They made this video to show what it might look like. Dream on. Ad Freak
How agencies adapt as bots evolve
Social media bots may represent just a sliver of an app's total users, but it turns out they may be generating more content than we were previously aware. The challenge is separating the good ones from the bad.
Publishers feel the crunch of cookieless browsers like Apple’s Safari
Bid enrichment provides publishers the means of sprucing up their cookieless impressions to improve their value in advertisers’ eyes.
Why Hearst is building a commerce marketplace
Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits.
Sponsored<strong>How marketers are responding to shoppers’ wants this holiday season</strong>
‘Death by a thousand paper cuts’: Publishers fret over alternative ID overload hurting site performance
Publishers lack the data to know which IDs they can afford not to support and are worried a surplus of IDs can slow page-load speeds and lower sites' search rankings.
Member ExclusiveMedia Buying Briefing: Separating agency progress from posturing around carbon reduction and sustainability
Could it be that the media world is finally taking concrete steps toward decarbonization — or will many of the efforts underway become the butt of a joke (or worse, the focus of an upcoming John Oliver segment)?