People have some cutting remarks about advertising and Cannes, Klout innuendo and more in this week’s top industry tweets.
Industry analogy time
@ddbco, DDB&Co. Istanbul, agency
Klout innuendo
@rick_now, Rick Liebling, creative culturalist, Y&R
Metrics mumbojumbo
@lenkendall, Len Kendall, Digital Director, GolinHarris
Cannes tweeting
@ischafer, Ian Schafer, CEO, Deep Focus
Selling out
@reiinamoto, Rei Inamoto, chief creative officer, AKQA
More in Media
Amazon bets creator video podcasts can be the next TV network – if it can fix measurement
Amazon’s Upfront presentation leaned into its podcast offerings, which the company believes are the next generation of TV networks.
Media Briefing: BuzzFeed’s $120M sale marks another step in the repricing of digital media scale
Byron Allen’s $120 million BuzzFeed deals marks another turning point in the collapse of the platform-era media business model.
Mail Metro Media shifts ad strategy toward PMPs and fewer ads as it unifies stack
Mail Metro Media wants to drive 300% PMP growth over the next three years as part of plans to turn a high-volume digital direct business into an outcomes shop.