Mobile Gender Gap: The GMSA found that in developing countries women are 21 percent less likely to own a cell phone than men; and in an effort to close this mobile gender gap has launched its mWomen Programme. With support from both the humanitarian and telecommunications industries (including Nokia and 25 wireless carriers), the mWomen Programme hopes to halve the mobile phone gender gap within the next three years so that women in developing countries can connect and communicate too. WirelessWeek
Apple vs. Samsung: The patent war continues: even though last Wednesday, Judge Lucy Koh rejected Samsung’s request to check out the iPad 3 and the iPhone 5, she hinted that she would not give Apple the preliminary injunction it is banking on. So now, Apple is continuing its fight, but this round is in South Korea, where Apple has filed another lawsuit claiming that Samsung is infringing upon Apple patents. TechCrunch
Nokia and Siemens: In light of Nokia Siemens Networks’ nearly $1 billion losses last year, Nokia and Siemens are working on restructuring their joint venture. It looks like the two companies are exploring a “self-help” deal or possibly selling a controlling stake in the venture to a consortium. WSJ
Apple Rumors: The latest in Apple rumors includes talk about imminent new MacBook Air release and iPhone 5 dates. Techland
TV for Wi-Fi?: A Microsoft-led consortium will begin a testing in Britain this week to see if unused TV spectrum can be employed for new wireless broadband networkssince smartphones are using up so much Wi-Fi data. CNET
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Overheard at Dmexco 2022
Ad tech's jamboree in Germany is back IRL after two years with dissenting voices striking a note of caution.
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Member ExclusiveDigiday+ Research: What are publishers’ priorities heading into Q4?
Digiday asked publisher professionals what their business priorities will be in the next six months, as economic uncertainty persists and Q4 rapidly approaches.
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NBC News, Remezcla drive site traffic through search and social
Remezcla has seen 48% of its Gen Z audience reach the site through search, and for NBC News, Snapchat has become a top-five traffic driver in the last few months.
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Sponsored<strong>How marketers are responding to shoppers’ wants this holiday season</strong>
Matthew Tilley, executive director, marketing, Vericast With the holidays right around the corner, the economy may force some consumers to adjust their plans and stretch their dollars even further. While some shoppers may rein in their spending, others will still go all out despite a cloudy economic outlook. Given the current economic climate, consumers are […]
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How A+E Networks cross-promotes podcasts to improve discovery
A+E promotes its podcasts to grow an audience by marketing the shows to its TV audience and finding outside partnerships.
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Why IMAX is acquiring AI-driven video company SSIMWAVE
The acquired company provides media and entertainment companies with AI-driven video quality solutions to help minimize image quality issues on streaming services.
