Android Study: Everyone gets all worked up about mobile data tracking and privacy, but what if it’s for a study? PhD student at the Cambridge University Computer Laboratory Daniel Wagner is conducting a new study about Android device usage, which is aimed at putting together a comprehensive overview of how people use their Android phones. To participate in the study you must download a free app, the Device Analyzer. As the study’s website explains, “Users opting into the Device Analyzer study agree to give Cambridge University researchers access to data about certain aspects of their mobile phone usage, including how often they charge their phones, numbers and lengths of phone calls and texts, which applications they use, which networks they are connected to, their usage of Wifi and Bluetooth devices, as well as choice of operating system settings.” Users can opt-out at any time and have their data deleted from the university’s server; also all data collected is anonymous. The Next Web
Facebook Mobile Plans: All Things D breaks down all of the rumors and buzz about Facebook’s upcoming mobile products, like what is Project Spartan? What does HTML5 mean for Facebook? And is Facebook at war with TechCrunch? All Things D
Facebook Addict’s Phone: If you have a Facebook dependency issue, here is the phone for you! The HTC ChaCha. It has a dedicated Facebook button, but otherwise nothing about it is too groundbreaking. TechCrunch
Smartphone Checkout: Why wait for new phones that can handle in-store transactions when you can just enable your current phone to act as an e-wallet? Naratte Inc. is expected to announce a technology called Zoosh that uses features that already exist on smartphones to complete short-range transactions through ultrasonic sound technology. NYT
Instagram Buzz: If you haven’t heard of Instagram, you must be living under a rock. The social photo sharing app has grown tremendously and continues to gain users at a rapid rate. Check out this video interview with Instagram CEO Kevin Systrom.
Publishers say the competition is steeper than expected for event sponsorship dollars this year
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BuzzFeed and Ingenio are hoping giving their chatbots a unique voice and tone will differentiate their AI products but others are prioritizing utility over entertainment.
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Publisher execs share how Q2 shook out for their businesses as they brace for an equally murky second half.
SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
Digiday+ Research: Nearly two-thirds of publishers think they will lose when the third-party cookie dies
Publishers have been busy prepping for the end of the third-party cookie, but that doesn't mean they think they'll come out on top in the post-cookie era. In fact, publishers count themselves among those who stand to lose from the end of the cookie.
As AI spreads across the marketing landscape, data’s role will be key to success or danger
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