The Feed: The Weirdo Startup Founder Cliche Continues

Life is a Video Game: Seth Priebatsch is the 22-year-old gaming nerd visionary behind the $100 million company SCVNGR. That’s right, this guy is my age, still has his parents do his laundry, but he is the CEO of a multimillion dollar company that makes location-based apps that rival Foursquare. How did he do it? Priebatsch grew up playing the computer game Civilization and mastering its algorithms and realized that he wanted to make a game for real life, a social game; and that’s exactly what he did. Fair enough, very impressive. But of course there are the oddities: Priebatsch lives on a decaday schedule (the number seven is very inefficient, apparently), doesn’t have a house or apartment in favor of living in the office, wears orange all the time, and awarded himself the title “chief ninja.” He’s achieved quite a bit — the company is valued at $100 million, although valuations are pretty meaningless — but SCVNGR has a ways to go before it’s a huge hit. Right now, it’s changing its business to become yet another deals service, with the hopes its gaming bent will differentiate it. Fortune

Look Ma, I Went Viral!: Jessica Dovey is a 24-year-old English teacher in Kobe, Japan. After hearing about Osama’s death, she posted a poignant thought, in her own words, on her Facebook status, followed by a Martin Luther King Jr. quote. Well, thanks to the power of the Internet, her comment and the MLK Jr. quote got melded together, and the new, fake MLK Jr. quote quickly went viral. See what Dovey has to say about be an accidental viral sensation. The Atlantic

Chatroulette Clean Up: Chatroulette wants you back, and they promise, no more penis pics. The once popular video chat site has employed 32 reviewing agents to monitor all chats and block any inappropriate content. Hah, good luck with that! I’m not sure 32 people is enough to catch all of the video flashers and masturbators who flock to Chatroulette. TechCrunch

 

Hybrid Meme of the Day: Royal wedding attire doesn’t look good on everyone (or anyone). urlesque

 

Product Placement: During Glee last night, Google Chrome aired it’s “It’s Gets Better” ad for the It Gets Better Project, which helps support gay teenagers who fear bullying. The cause is great, the ad is touching; very sneaky Google Chrome, subtly leading our eyes to the Google Chrome browser and features throughout the ad. Very, very sneaky. Gawker.

More in Media

Digiday+ Research: Publishers’ growing focus on video doesn’t translate to social platforms

Major publishers have made recent investments in vertical video, but that shift is not carrying over to social media platforms.

Technology x humanity: A conversation with Dayforce’s Amy Capellanti-Wolf

Capellanti-Wolf shared insight on everything from navigating AI adoption and combating burnout to rethinking talent strategies.

How The Arena Group is rewriting its commercial playbook for the zero-click era

The company is testing AI-powered content recommendation models to keep readers moving through its network of sites and, in doing so, bump up revenue per session – its core performance metric.