Uncle Sam is Watching on FB: Julian Assange has his whistle out again; this time he’s calling out Facebook. In his latest interview exploit, Assange told the RT that Facebook is dangerous and that it is an “appalling spy machine.” According to Assange, Facebook, Google, and Yahoo all have built-in interfaces for the U.S. government to tap into all of these sites’ vast user information databases. Privacy is of course an issue of concern in the Information Age, but I’m not so sure I want to hear about conspiracy theories from a creepy looking dude who is facing sexual assault charges. Maybe that’s just me though. The Next Web
MTV O Music Awards Update: The folks at MTV thought that we might like to share some “impressive metrics tied to O Music Awards,” because otherwise you might not know that it was “the second best performing live streaming event in MTVN Music sites history.” Wow! Good job, MTV. I still don’t know what that O stands for and I don’t know anyone who tuned in to watch, but hey, MTV says that “OMusicAwards.com generated more than 3.3 million unique visitors in less than a month,” so I guess, even though I am part of the target demographic for this digital era MTV initiative, I’m in the minority on this one?
Video of the Day: Forget about the government watching you on Facebook; what about spouses? And divorce attorneys?
Prime Real Estate: Are you a domain name squatter? If you really want to make some big bucks, go for domain names that have to do with sex or gambling (Porn.com sold for $9.5 million in 2007). Here is a list of the 20 most expensive domain names. Business Insider
Osama Social Stats: Check out Mashable’s infographics on all of the social media reactions to the news of Osama Bin Laden’s death. Mashable
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Media Briefing: The case for and against monthly and annual subscriptions in the battle for retention
There are no one-size-fits-all solutions for improving retention in a subscriptions business. While annual subscribers might stick around longer for some, other publishers will have better luck with monthly plans.
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Digiday+ Research: The economy will hit the media and marketing industries this year, but differently
The economy will plague both the media and marketing industries in 2023, but the hit will be uneven between publishers and agencies.
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Podcast ad buyers have yet to see a slowdown
Ad buyers have yet to see clients cut their podcast budgets – though the time of podcasts as the shiny new medium may be coming to an end.
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SponsoredWhy Best Buy Ads sees retail media as integral to its customer-centric purpose
Sponsored by Best Buy Ads Retail media networks have become critical for marketers, with retailers investing in ways that enable advertisers to engage consumers across online and offline channels. Given the wealth of retailers’ first-party customer data and measurement capabilities, retail media networks have become a natural fit for augmenting performance marketing programs. Alongside the […]
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The programmatic open marketplace is faltering, but publishers see a bright spot in private programmatic deals
Publishers are coming to terms with their open programmatic marketplace RPMs being 20-55% lower than they were this time last year, but the hope is that programmatic guaranteed deals will make up the deficit.
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Atlas Obscura wants to be profitable before raising funds in a tricky media market
Atlas Obscura wants to turn a profit this year before it raises another funding round, at a time when publishers are facing lower valuations and pickier investors as deal activity slows.
