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The 5 Stages of Mobile Advertising

Mobile advertising is deep in the hype cycle. Right now, it’s in the trough of disappointment. The overreactions, which always happen in digital, reminded us of the Kubler-Ross model of grieving.

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Google divestiture is dead — and publishers are fine with that

Publishers didn’t get a Google AdX breakup; they got behavioral remedies, promised transparency and a new reminder that Google’s real power lies in controlling demand, not pipes.

Marketers say usage rights are driving up the price to work with creators

Creator pricing’s biggest hurdle are usage rights, which can create confusion and frustration on every side of the negotiation table.

Media Briefing: What to expect at the Digiday Publishing Summit, September 2026 edition

Here’s a sneak peek at the topics that will be discussed onstage during the Digiday Publishing Summit, September 2026 edition.