Register by Jan 13 to save on passes and connect with marketers from Uber, Bose and more
The best recent quiz to hit the Internet, mercifully, was not posted by BuzzFeed. Called “Which Absurd Consumer Psychographic Are You?” the quiz is brought to you by Twixt, a media-planning tool that’s part of AppNexus, and it skewers the ever-popular BuzzFeed-style interactive with questions like “What’s your perfect Saturday night?” or “Which Beyonce are you?”
So do as the site instructs: “Scroll and take the quiz, ya millennial,” and let us know if you are the “The millennial’s millennial,” “The cupcake baker,” “The woman who does yoga” or some other parodic consumer psychographic group. On second thought, please don’t let us know.
More in Media
Future starts to sharpen its AI search visibility playbook
Future is boosting AI search citations and mentions with a tool called Future Optic, and offering the product to branded content clients.
Digiday’s extensive guide to what’s in and out for creators in 2026
With AI-generated content flooding social media platforms, embracing the messiness and imperfection of being human will help creators stand out in the spreading sea of slapdash slop.
Media Briefing: Here’s what media execs are prioritizing in 2026
Media executives enter 2026 weathered by disruption, but refocused on AI revenue, brand strength and video and creator opportunities.