‘Stuff’ Marketers say: Pivotcon Edition

Social media conference Pivotcon is taking place in New York this week and giving rise to plenty of perplexing quotes and tweets. Here’s some of our favorites:

“Recognizing the nuances of media moments is important in today’s digital space.” Nick Law, chief creative officer, R/GA. (Via @Mr_McFly)

“Social isn’t about marketing or PR. It’s about everything. ” Jonatahan Becher, CMO, SAP. (Via @WordWhacker)

“When social media is about ROI & not about being social and interacting with fans, your social strategy is failing.” (@FashionweekNYC)

“A tweet isn’t just 140 characters – it’s 30 data points.” (@AmyVernon)

“Desktop may not be dead, but it’s on life support.” Jeff French, CEO, LoudDoor (Via @KBwrote)

 Image via Shutterstock


More in Media

Publishers test new TikTok feature that adds links to organic videos

Publishers are testing a TikTok feature that adds links to organic videos, and hoping it can help drive traffic to their sites.

Digiday+ Research: Publishers take their focus off events as revenue dips

The percentage of publishers making money from events hit a low as of the first quarter of this year and, as a result, fewer publishers plan on putting a focus on growing that part of their business.

What platforms, brands and agencies hope to get out of the Possible conference in year 2

Year two of Possible is once again being held in Miami Beach, and it will take place from April 15-17 with 3,000 attendees expected to listen to another 200 or so speakers, including Snap’s Colleen DeCourcy, Uber Ads’ Megan Ramm and UM Worldwide’s Matthew Smith.