Social media conference Pivotcon is taking place in New York this week and giving rise to plenty of perplexing quotes and tweets. Here’s some of our favorites:
“Recognizing the nuances of media moments is important in today’s digital space.” Nick Law, chief creative officer, R/GA. (Via @Mr_McFly)
“Social isn’t about marketing or PR. It’s about everything. ” Jonatahan Becher, CMO, SAP. (Via @WordWhacker)
“When social media is about ROI & not about being social and interacting with fans, your social strategy is failing.” (@FashionweekNYC)
“A tweet isn’t just 140 characters – it’s 30 data points.” (@AmyVernon)
“Desktop may not be dead, but it’s on life support.” Jeff French, CEO, LoudDoor (Via @KBwrote)
Image via Shutterstock
More in Media
WTF is behind the explosion of faceless creators?
Brands are rapidly increasing their spending on faceless creators, showing the unique benefits of working with this type of influencer.
In Graphic Detail: As ‘Grow a Garden’ booms, a new report shows the marketing power of Roblox
The explosive growth of “Grow a Garden” has brought new attention to Roblox — and rejuvenated marketers’ interest in its advertising power.
Brand deals surge for golf creators as the sport’s popularity spikes
Golf is booming, and so is influencer marketing. As a result, golf creators are signing an unprecedented number of brand deals in 2025.