Question of the Week: Will a Personal Data Ecosystem Emerge?

“A personal data ecosystem will emerge, and it will come from start-ups and businesses interested in a middle road, not the extreme. I don’t think that advertisers really want our personal data, they want the characteristics about us. How do you get those characteristics about us- you need data stockers. We are saying to tracking companies why not work with us, the consumers, and get better data” – Mary Hodder, a veteran Silicon Valley technologist and founder of Dabble.com.

https://digiday.com/?p=4993

More in Media

WTF are OpenAI’s custom GPTs?

OpenAI’s custom GPTs and GPT Store could proffer a potential new platform for publishers to drive referral traffic.

AI Briefing: Elon Musk and Sam Altman battle over OpenAI’s mission

Legal pressure on AI companies illustrates the myriad challenges for companies that want to use or build generative AI tools.

election

Newsguard debuts new automation tools for tracking election-related misinformation

The news rating service’s new features will track disinformation on websites, social media and video channels.