Only a few spots left to join us for the Digiday Publishing Summit

Join us Sept. 14-16 in Miami to connect with top publishing leaders

SECURE YOUR SEAT

Infographic: Personal Data Pricing

Rapleaf is the granddaddy of personal data aggregation. Many privacy advocates cite the company as an example of the technology providers enabling so-called “creepy” behavioral tracking. Rapleaf’s pricing guide below, originally published by Forbes Media on Scribd, might add more fuel to the privacy fires as it underscores just how much tracking vendors have to accomplish to make a buck.

More in Media

A stylized illustration of a retro TV screen displaying a hand holding colorful shopping bags, symbolizing the connection between CTV advertising, retail media, and consumer purchase data.

Location data fuels mall giant Simon’s new pitch to advertisers

Simon is letting brands target shoppers in its malls in other environments and use new measurement tools based on Simon’s consumer data.

Why brands are turning to older creators for authenticity AI can’t fake

Millennial and Gen X content creators offer consistency, authenticity, and storytelling; three things brands need now more than ever.

The Telegraph’s next podcast play: video, events and paid memberships

The Telegraph is expanding its video podcast strategy into franchises spanning events and paid memberships to deepen audience relationships.