If 2011 has been the year of anything in particular, privacy concerns is definitely a strong candidate. Everyone is quick to get all worked up over online privacy, yet according to findings from a recent study conducted by Harris Interactive for sharing platform Posterous, only 32 percent of respondents said that they fully understand Facebook’s privacy controls.
Everyone complains about privacy when Facebook introduces new features; but it seems that when there are new privacy features, people don’t take the time to understand them. Granted that Facebook doesn’t always make it so easy to understand when and what privacy settings are being changed, maybe people need to be more proactive about understanding the privacy policies of the various platforms and websites they use.
US Facebook Users Who Feel They Completely Understand Facebook’s Privacy Controls, Oct. 2011 (% of respondents)
.jpg)
More in Media
Albertsons’ new ‘micro sitcom’ is a big deal for retail media
Albertsons Media Collective has launched its first episodic, scripted branded-entertainment campaign in partnership with Procter & Gamble.
Mastercard is tapping foodie creators to drive awareness and adoption
Mastercard on its latest creator-led social series and its goals to drive awareness, consideration, and discoverability.
In Graphic Detail: AI visibility is no longer about referral traffic
New data shows why publishers are developing strategies around agentic traffic and brand visibility in AI answer engines.