The Interactive Advertising Bureau’s search for a new leader ended up in a familiar place: it’s rehiring Randall Rothenberg.
The trade group said Rothenberg would return to the CEO post after just one month as chief digital officer at Time Inc. He was recruited to Time by Jack Griffin, who last week was ousted from his post as CEO.
Rothenberg’s possible return first surfaced on Friday in a story by Adweek.
The move ends a search process that people involved said never came close to hiring Rothenberg’s successor, which the group hoped to do before its annual meeting next month. In further turnover, IAB chariman David Moore stepped down this month and was replaced by IDG CEO Bob Carrigan.
“During his three-year tenure at IAB, Randall built the organization into the leading trade organization for marketing and media,” Carrigan wrote in an email sent to IAB members this morning. “With our industry at a crucial inflection point, we are confident that Randall is the best person to continue to advance the work he’s done to date.”
Trending in
Most Read
More in Media
How creators are using generative AI in podcasts, videos and newsletters — and what advertisers think about it
May 9, 2025
Here’s a look at how some creators are leveraging generative AI to create video, audio and written content — and whether or not that’s a turn-off for advertisers.
Buzzfeed, News Corp and New York Times push back on tariff fears in earnings calls
May 9, 2025
Publishing execs pushed back on tariff and macroeconomic climate fears in Q1 2025 earnings calls, expressing confidence that their businesses would grow this year.
Digiday+ Research: Publishers’ subscription revenue is up this year, and they’ll focus on growing it even further
May 8, 2025
Subscriptions is one area where publishers are seeing more revenue, and, in turn, ramping up their plans to strengthen that part of their business in the coming months.