Limited spots remain:

Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit

REGISTER

HuffPo’s Balis to Discuss Branded Content at Digiday Publishing

If last year was the year of “brand as publisher,” 2013 is the year of “brand as newsroom,” at least according to many publishers including the likes of Huffington Post’s Janet Balis.

Balis will share key lessons learned that inform how brands think about the connection between content, social and paid media strategies at the Digiday Publishing Summit, March 17-19, in Scottsdale, Ariz. The summit will address the challenges facing the industry and will highlight the problem-solvers developing solutions.

Janet is joining a lineup of executives that include Carolyn Bekkedahl, svp digital sales at Meredith; Tom Cochran, CTO of Atlantic Media; Matt Sanchez, CEO of Say Media; Rick Webb, marketing and revenue consultant for Tumblr; and Kristine Welker, CRO at Hearst Digital Media.

Register today, and continue to check the agenda as we confirm more speakers!

More in Media

The Times of London is gearing up to test ‘macro payments’

The Times has a plan for readers who don’t want to subscribe.

subscribe news

Media Briefing: Publishers are selling more subscriptions to smaller audiences. The midterms are the next test.

Ahead of the U.S. midterms and with referral traffic declines, news publishers are racing to turn election interest into paying subscribers.

Creators are now classified as small businesses, but what does that actually mean?

The Small Business Administration has officially welcomed creators under its umbrella; let’s unpack what that means for brands, creators, and the economy at large.