Google is inching its way into social search.
Searching for someone in Google Plus requires putting the “+” symbol in front of their names. Similar to Bing’s efforts, searching for a Google Plus member also can access their posted content and articles that they have tagged with their “+1” tag. Before the move, Google’s search network wasn’t effectively searchable online; now searching for an item, service or content could, if Google Plus expands its offering, include a customized search and brand experience based on an individuals social graph.
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