Internet Silence: Email is a chore. People will find any excuse not to get to it sometimes. As this New York Times pieces points out, there are all sorts of reasons that people sometimes take forever to answer emails, like young people don’t have manners, or people get distracted by viral videos and forget to respond, or people are reluctant to respond to invitations to events they cannot attend, etc, etc. So maybe our email expectations are too high. NYT
Sexting Survey: Apparently ladies are more likely to engage in sexting than men, according to a recent report by Diane Kholos Wysocki, a professor of sociology and women’s studies at the University of Nebraska at Kearney, and Cheryl D. Childers, a professor of sociology at Washburn University; however, a closer look at the survey participants renders this report more than a little questionable. The respondents were found on AshleyMadison.com, a website for cheaters basically (as the site describes itself: “The world’s leading married dating service for discreet encounters”), So yeah, not sure how much this study is an accurate reflection of the general public, but an interesting finding nonetheless. NYT
Video of the Day: Planking gone wrong.
Tumblr of the Day: Look at all the fun parties you are missing out on (?). Sorry I Missed Your Party
Pic of the Day: OMG! It’s a double rainbow at the DMS!
‘Not the future’: European publishers remain steadfast in blocking alternative IDs to third-party cookies
Some European publishers believe alternatives to the third-party cookies, probabilistic or deterministic, will do more harm than good to their ads businesses.
Media Briefing: Why Leaf Group spun off its media arm into a standalone company
World of Good's newly appointed CEO Lindsey Abramo spoke with Digiday about her plans to lean into experiential and embrace niche vs. scale.
Dentsu’s latest ad report shows slowed growth, driven mostly by inflation
The good news in Dentsu's ad forecast is that there's still growth. The bad news: most of the growth is the result of inflation, while real ad pricing actually dropped a bit.
SponsoredWhat the measurement and currency discussion really means to TV advertisers
Ali Mack, head of TV and agency, Experian Major streaming video providers have recently made headlines by adopting new currencies for ad measurement, threatening Nielsen’s long-standing TV ratings monopoly. NBCUniversal, for example, has certified iSpot and VideoAmp as currencies for advanced audiences and formed the Joint Industry Committee with Paramount, TelevisaUnivision and Warner Bros. Discovery. […]
How chef influencer Tue Nguyen works with the BuzzFeed Creator Network
BuzzFeed's Creator Network has been valuable from an audience and production education standpoint, but Nguyen still drives most of her business on her own.
Dentsu’s new Web3 readiness tool shines light on the tech’s potential to complement AI
Dentsu's Innovation Initiative is launching a web3 readiness index next month — at a time when the industry is obsessed with AI. Could the two technologies actually make a good pair?