for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
Publishers and brands continued their dialogue about the state of digital publishing during day two at the Digital Publishing Summit in Bonita Springs, Fla. Tuesday’s topics ranged from brands as publishers, a debate about search vs. social, and publishing during an economic downturn. Check out these notable quotes from the DPS, day two.
“Saying that news is a commodity is a terribly dispassionate thing to say.” – Meredith Artley, vp and managing editor, CNN
“These are fascinating times. Stories are falling from the trees and audiences are ravenous and engaged.” – Meredith Artley, vp and managing editor, CNN
“We’re at the dawn of the age of automation, and it’s a good thing.” — Josh Wexler, svp global market develpment, Rubicon Project
“I wish brands would embrace the world their customers are in.” – Todd Sawicki, CRO, Cheezburger Network
“MediaOcean will be a game changer for programmatic buying within the next nine months.” Matt Barash, vp audience monetization, Forbes
“Media guys have stolen 100 percent of budgets in digital. Creative talent has gotten neutered.” – Todd Sawicki, CRO, Cheezburger Network
“Why listen to one idiot when you can listen to thousands!” – Kevin Ryan, CEO, Motivity Marketing on social media.
More in Media
Vibes over metrics: Why more creators are holding IRL events to own their audience
IRL events are becoming increasingly important pillars of a content creator’s growth strategy; here’s why.
How The Financial Times is betting on personality-led vodcasts as its next subscription lever
By pairing star journalists with a subject‑specific standalone YouTube channel, the publisher hopes to deepen parasocial relationships off‑platform and cultivate future subscribers.
From page views to propensity: How the Daily Mail is retooling for a zero-click world
The pressure of zero-click underpins a wider product overhaul: games upgraded from sideshow to front door, new hubs like Crime Desk designed to keep niche communities coming back, an AI-powered dynamic paywall tuned to user behavior; a bigger bet on personalization and the app as a primary destination.