It was a great year at Digiday. Our traffic was up 185 percent from 2012. Here are the stories that were the most popular this year:
1. Bank of America’s Epic Twitter Fail
2. 15 Alarming Stats About Banner Ads
3. 38 Signs You’ve Been in Advertising Agencies Too Long
4. 20 Surefire Ways to Anger Creatives
5. 5 Ways Brands Are Cutting Out Agencies
6. What a $4 Mil. Super Bowl Ad Could Buy in Digital
7. The 10 Worst People in Digital Media
8. For Politico High Traffic is ‘Overrated’
9. 30 Signs You’ve Been in Ad Sales Too Long
10. What Online Ads Really Cost
11. 15 Stats Brands Should Know About Millennials
12. 6 Creative Ad Agency Resumes
13. Zenith to Ad Sellers: Please Order Food
14. 15 Stats Brands Should Know About Online Video
15. 24 Signs You Are Definitely a Social Media Guru
16 The Winners and Losers of Publicis Omnicom
17. Is This the Worst Page on the Internet?
19. Google Takes Its Tracking Into the Real World
20. Dark Google Vexes Publishers
Image via Shutterstock
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How agencies adapt as bots evolve
Social media bots may represent just a sliver of an app's total users, but it turns out they may be generating more content than we were previously aware. The challenge is separating the good ones from the bad.
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Publishers feel the crunch of cookieless browsers like Apple’s Safari
Bid enrichment provides publishers the means of sprucing up their cookieless impressions to improve their value in advertisers’ eyes.
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Why Hearst is building a commerce marketplace
Publisher commerce marketplaces aren't always successful, but Hearst's Sheel Shah hopes his company's new marketplace will capitalize on the natural evolution of its readers' online shopping habits.
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Sponsored<strong>How marketers are responding to shoppers’ wants this holiday season</strong>
Matthew Tilley, executive director, marketing, Vericast With the holidays right around the corner, the economy may force some consumers to adjust their plans and stretch their dollars even further. While some shoppers may rein in their spending, others will still go all out despite a cloudy economic outlook. Given the current economic climate, consumers are […]
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‘Death by a thousand paper cuts’: Publishers fret over alternative ID overload hurting site performance
Publishers lack the data to know which IDs they can afford not to support and are worried a surplus of IDs can slow page-load speeds and lower sites' search rankings.
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Member ExclusiveMedia Buying Briefing: Separating agency progress from posturing around carbon reduction and sustainability
Could it be that the media world is finally taking concrete steps toward decarbonization — or will many of the efforts underway become the butt of a joke (or worse, the focus of an upcoming John Oliver segment)?
