Digiday TV: Where Are the Brands?

The Internet has long looked to TV as a way forward. Despite the success digital has had, its status as a vehicle for large-scale brand efforts is still doubted after a decade. As New York hosts Internet Week just days after the upfronts, we turn our attention to this issue. Digiday editor in chief Brian Morrissey and content director Corey Kronengold dig into the issue and many more in a video show. The half hour show features a panel discussion with insights from Internet veteran and Goodmail CEO Peter Horan, Evolve Media CEO Brian Fitzgerald and Break Media evp of sales Andrew Budkofsky.

 

Watch live streaming video from digiday at livestream.com
https://digiday.com/?p=4107

More in Media

Meta AI rolls out several enhancements across apps and websites with its newest Llama 3

Meta AI, which first debuted in September, also got a number of updates including ways to search for real-time information through integrations with Google and Bing.

Walmart rolls out a self-serve, supplier-driven insights connector

The retail giant paired its insights unit Luminate with Walmart Connect to help suppliers optimize for customer consumption, just in time for the holidays, explained the company’s CRO Seth Dallaire.

Research Briefing: BuzzFeed pivots business to AI media and tech as publishers increase use of AI

In this week’s Digiday+ Research Briefing, we examine BuzzFeed’s plans to pivot the business to an AI-driven tech and media company, how marketers’ use of X and ad spending has dropped dramatically, and how agency executives are fed up with Meta’s ad platform bugs and overcharges, as seen in recent data from Digiday+ Research.