Last chance to save

Prices rise for the Digiday Programmatic Marketing Summit after Mar. 24

REGISTER

Digiday+ Deep Dive podcast: Snapchat’s unskippable video ads

The Digiday+ Deep Dive is a new podcast available exclusively to Digiday+ members. Digiday editors will discuss the week’s biggest stories, and offer a glimpse into what’s being talked about in the newsroom.

This week, Digiday editors Lucia Moses and Sahil Patel join Digiday editor-in-chief Brian Morrissey unpack Snapchat’s plans for unskippable video ads, and the company’s push to include more Snapchat personalities in the videos publishers are producing for its app.

More in Media

YouTube is building infrastructure for the full creator-brand partnership life cycle

YouTube’s Gemini-powered Creator Partnerships promises to alleviate pain points in the influencer marketing pipeline.

Joint signings highlight growing convergence between creator and Hollywood agencies

What a spate of joint signings between Reign Maker Group and Paradigm Talent Agency tells us about diversifying talent and owning media in the creator economy.

News/Media Alliance signs AI licensing deal to unlock recurring RAG revenue for small and mid-sized publishers

The News/Media Alliance has signed an AI licensing deal that lets its 2,200 publisher members opt in to monetizing RAG-driven enterprise demand.