Peter Naylor is the evp of digital media sales for NBCUniversal. He oversees advertising sales for the company’s digital properties including NBC.com, CNBC.com, SyFy.com, Bravotv.com, USANetwork.com, AccessHollywood.com, and iVillage. Naylor spearheaded the launch of the Universal Audience Platform, a “first party” online ad network of 21 NBCU owned-and-operated digital properties reaching more than 60 million unique users each month. Naylor spoke to DIGIDAY about the changing landscape of digital advertising.
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