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As brands respond to AI search, walls crumble between paid and organic
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Limited seats remain
Secure your place at the Digiday Publishing Summit in Vail, March 23-25
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Media Buying
Evolving Agencies
WPP ups the data-driven arms race with the purchase of InfoSum
April 3, 2025
The Programmatic Marketer
Amazon courts media buyers with loss-leader tactics to compete with other major DSPs
April 2, 2025
Content & Commerce
Why big advertisers are buying Brave’s search ads — despite its small size
April 2, 2025
Bold Call
Bold Call: The ad industry’s herd mentality risks an unnecessarily severe slowdown
April 1, 2025
Member Exclusive
Media Buying Briefing: Auto marketers aren’t slowing ad spend in face of tariff tension
March 31, 2025
Agency Culture
Agencies call foul as Google reps play hardball with AI pitches to clients
March 28, 2025
Marketing on Platforms
Meta moves into controversial ad space: principal-based trading
March 27, 2025
The Programmatic Publisher
The outlook for ad tech M&A in 2025
March 26, 2025
Life Beyond the Cookie
Without Google’s cookie cutoff hanging over them, buyers are lukewarm on alternative IDs
March 24, 2025
Member Exclusive
Media Buying Briefing: Overheard at Digiday’s Media Buying Summit
March 24, 2025
Brand Safety
DoubleVerify overhauls its keyword-blocking policies
March 20, 2025
Life Beyond the Cookie
‘It will happen when it happens’: Google’s Privacy Sandbox continues in limbo
March 19, 2025
Digiday Media Buying Summit
Media agencies are finding new uses for AI while AI-generated creative still lags
March 18, 2025
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