Only ten seats remaining

Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4

REGISTER

Westfield’s new World Trade Center mall puts in-store tech center stage

With today’s opening of Westfield World Trade Center in lower Manhattan, the shopping mall is showing signs of new life.

The $1.4 billion, 365,000-square-foot retail center has been under development since 2007, six years after the original Mall at the World Trade Center was destroyed on September 11, 2001. The new mall is home to a long list of retailers, including Apple, Bose, Dior, Kit and Ace, Kate Spade, Stuart Weitzman, Cole Haan, Under Armour, John Varvatos and Sephora.

To read the rest of this story, please visit Glossy.

More in Marketing

Future of Marketing Briefing: AI’s branding problem is why marketers keep it off the label

The reputational downside is clearer than the branding upside, which makes discretion the safer strategy.

While holdcos build ‘death stars of content,’ indie creative agencies take alternative routes

Indie agencies and the holding company sector were once bound together. The Super Bowl and WPP’s latest remodeling plans show they’re heading in different directions.

How Boll & Branch leverages AI for operational and creative tasks

Boll & Branch first and foremost uses AI to manage workflows across teams.