Fast food chains don’t just serve cheesy food; they serve up cheesy tweets, too.
Whether it’s lame jokes — we’re looking at you Chili’s — or tone-deaf self-promotional tweets, these fast food companies have covered the bases of bad brand tweets. Check out the latest examples:

Is that a conference table? A glass of Strawberry Ripple? Sorry, Domino’s. But putting a slab of your congealed pie on a non-paper plate alongside a gloopy buffalo wing and a plastic tub of dressing does not fancify your fare.

Yes. We see what you did there with your Frosty the Snowman joke. We just wish you hadn’t. Also, we can’t tell you what this dessert pile looks like to us in polite company.

OK, we get you are trying to share some relevant content for holiday travel season, and we definitely wouldn’t expect to see Papa John’s sharing a New York Times article, but those aren’t the real issues with this tweet. It’s the shameless and clumsy attempt to associate yourself with a legacy media brand and simultaneously toot your own horn.

We have no doubt the King of Darkness really appreciates this heartfelt birthday message from you, Fridays.

How about: This Tweet = Horrible.
More in Marketing
How Ace Hardware built its employee AI assistant
Ace Hardware executives took a careful approach in designing and implementing its new AI assistant to work throughout the chain.
Marketers at Possible adjust to the realities of AI while trying to stay human
Digiday caught up with a raft of executives from across marketing (Geico and Maybelline), agencies (Mediaplus, CROING), content (1440) and research (Marketcast).
‘Maybe ChatGPT is a different kind of a place’: Why OpenAI is saying no to search budgets — for now
OpenAI is coming for performance budgets — it just isn’t ready yet.