Dog Days of Summer Bring Out Lame Brand Tweets

By Digiday • August 20, 2013 •

Things are slower for everyone during the late summer, including those manning the social media accounts at big brands.

That’s why there is always fodder for these collections of lame brand tweets, Facebook posts and Instagram posts, that we at Digiday like to put together. Check out the latest in corny and useless brand tweets.

Charmin
The ol’ fill-in-the-blank trick. Always lame.

Fill in the blank: __________ is softer than Charmin Ultra Soft. (We have a feeling sports fans are going to have a FIELD day with this one)

— Charmin (@Charmin) August 19, 2013

Snapple
I think every day is probably bad poetry day for brands.

It’s Bad Poetry Day! *clears throat* Please stand back I can feel your attack It’s a party of one When I’m popping the cap! — Snapple® (@Snapple) August 18, 2013

Geico
This is really forced and really random.

You already know you could save 15% or more by switching to GEICO, but did you know this fact about hummingbirds? pic.twitter.com/gEsTg7KL9O — GEICO (@GEICO) August 5, 2013

Coca-Cola
This is high fructose-corn-syrupy-sweet. Extra cornball points for that hashtag.

#ThatHappyMoment when the wind catches your Coke bottle and makes it sing. — Coca-Cola (@CocaCola) August 11, 2013

Walgreens
The dreaded “Happy Friday” tweet. No one should tweet happy friday, not brands, not people. Save your fingers a few taps and just don’t.