Sharknado, Nicki Minaj, Snapchat Discover: What was in and out this week
An Amazon competitor called Jet was born and the Internet shrugged. People did have feelings, however, about the redesigned Converse Taylor All Star. Just another week on the Internet.
Instagram reversed its week-long ban on the hashtag #curvy, while Twitter users agreed that ‘Sharknado 3’ jumped the shark. Rumor has it that Snapchat is looking to freshen up its line up of publishers on Discover (who ever clicked on the Warner Music one anyway?). Finally, the Internet had front row seats to a Twitter battle between Nicki Minaj and Taylor Swift, with a majority of us siding with Minaj.
But that’s not all, let’s take a look at what’s in and what’s out for the week ending July 24.

More in Marketing
Electronic Arts is betting that in-game ads can out-earn CTV
To make in-game ads stick, EA has built its own stack rather than rent one. Now it wants to shape the standards before anyone else does.
Future of Marketing Briefing: Why Bose is building an entertainment company
Bose has a new entertainment division. Its CMO hasn’t used a creative agency in five years. The two things are related.
The rise of pharma ad tech
Insiders say it comes at the cost of legacy platforms such as DSPs and SSPs.