Remembering Hostess

You’ve all heard the sad news by now: Hostess will be no more. The iconic American baked goods brand, known for such sugary, packaged junk food creations as Twinkies, Ding Dongs, Yodels and Sno Balls has filed for bankruptcy and has stopped all operation at all of its baking facilities after the Bakery, Confectionery, Tobacco Workers and Grain Millers International Union started a nationwide strike that crippled the company.

In remembrance of the Hostess brand, here is a look back at some of their entertaining ads.

1. Bear and Twinkie trailer

2. Hostess(sugar) and kids go together

3. Shark and inner tube Hostess Cupcake lady

Story image via jasonlam/Flickr

More in Marketing

Why the New York Times is forging connections with gamers as it diversifies its audience

The New York Times is not becoming a gaming company. But as it continues to diversify its editorial offerings for the digital era, the Times has embraced puzzle gamers as one of its core captive audiences, and it is taking ample advantage of its advantageous positioning in the space in 2024.

Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace

Today’s marketing landscape is more fragmented than ever. Like consumer brands, business brands are looking to stand out in a crowded and competitive marketplace, making marketing tactics like streaming ads, influencers and humorous spots more appealing.

As draft puts WNBA in spotlight, the NBA is speeding up ballplayers’ transition to creators

The NBA’s star athletes are its greatest marketing asset.