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Forrester’s principal media report: It’s here to stay, so wise up on how to use it
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The Samsung brand is blowing up — not in a good way
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Inside the murky world of social media influencer talent representation
September 15, 2016
Marketing
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With Apple’s new iMessage store, brands from Burger King to Betty Boop want in on your texts
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What Coca-Cola has learned from publishers
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UK football clubs chime in with Eid well wishes
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4 fashion brands that are getting creative with shoppable video
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Member Exclusive
Bottoms Up: One exec’s quest to turn down the bro in beer marketing
September 12, 2016
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