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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
Media
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Special Projects
Digiday+ Research
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Marketing
Marketing on Platforms
Marketers like what they see in Snapchat Spectacles
November 21, 2016
Glossy
How luxury retailers are navigating Black Friday
November 21, 2016
The Programmatic Marketer
Publishers love header bidding, but ad buyers have qualms
November 21, 2016
Marketing
Caught in the Trump maelstrom, New Balance turns to damage control
November 17, 2016
Marketing
‘Staring into the abyss of Photoshop’: A day in the life of a Squarespace designer
November 17, 2016
WTF Series
WTF is a GRP?
November 17, 2016
Marketing
Millennials are wrinkling, and skincare brand Perricone is here to help
November 17, 2016
Marketing
Slack-averse brands and agencies gravitate to Facebook, Microsoft alternatives
November 16, 2016
The Programmatic Marketer
‘Everything was easier at the beginning’: Marketers vent programmatic frustration
November 16, 2016
Marketing
Do marketers really need chief media officers?
November 15, 2016
Marketing
‘Perseverance is key to success’: BBH’s John Patroulis on making it in advertising
November 15, 2016
Marketing
McDonald’s is using a new McRib Locator app to inform future marketing
November 15, 2016
The Programmatic Marketer
Brands and agencies on the pros and cons of private marketplaces
November 15, 2016
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