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Why Coca-Cola has made World Cup TV ads one part of its sports marketing play
Media
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Only five seats remain
for the Digiday Programmatic Marketing Summit, May 6-8 in Palm Springs.
SECURE YOUR SEAT
Marketing
Brands in Culture
Crayola looks to increase its presence on social media by creating 40 videos a month
November 6, 2023
Gaming & Esports
How mobile game developers are using AI tools to boost user acquisition
November 6, 2023
Marketing on Platforms
The Rundown: TikTok 2024 spending
November 3, 2023
Gaming & Esports
Ford, Kia and Carvana partner with NRG as it walks the line between casual and competitive gaming inventory
November 3, 2023
The Confessions
‘I felt like I had committed a crime’: Confessions of a social media lead on negative press and burner accounts
November 3, 2023
Marketing on Platforms
Google uses public safety argument to deflect competition criticisms
November 3, 2023
Navigating Economic Instability
Ad tech and mar tech founders focus on investment challenges
November 2, 2023
WTF Series
WTF is influencer allowlisting?
November 2, 2023
Member Exclusive
CMO Strategies: The key metrics and challenges behind each social platform — from Instagram to X
November 1, 2023
Beyond Ads
Why brands like Nascar are taking alternative approaches when working with college athletes
November 1, 2023
Marketing on Platforms
How TikTok plans to secure ad dollars for this year’s holiday season
November 1, 2023
Evolving Agencies
Why media agencies remain the cornerstone of holding group profitability
October 31, 2023
The Creator Economy
Why Cirque du Soleil is creating its own influencer network
October 31, 2023
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