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Marketing
Super Bowl
Giant Spoon picks the Super Bowl to test ChatGPT’s marketing chops
February 8, 2023
Super Bowl
State Farm to skip out on a Super Bowl ad this year, going all in on TikTok instead
February 8, 2023
Gaming & Esports
How the layoffs at 100 Thieves underscore esports’ creator-executive leadership problems
February 7, 2023
Brands in Culture
Hyatt, Lacrosse Unlimited, Lulu’s tap college athletes’ authenticity to target Gen Z
February 7, 2023
Member Exclusive
Marketing Briefing: Twitter, TikTok vie for ad dollars, offer incentives as they seek to own second screen for Super Bowl
February 7, 2023
Member Exclusive
Digiday+ Research: Agencies’ clients more likely to invest in CTV over traditional TV
February 7, 2023
WTF Series
WTF is the global privacy control?
February 6, 2023
Super Bowl
Why one agency is drawing inspiration from Jesus and avocados for Super Bowl marketing
February 3, 2023
Marketing on Platforms
Google-Meta duopoly continues to creak in their ‘heightened maturity’ as Amazon, Apple ascend
February 3, 2023
Experimental Channels
Why advertisers are still making space for experimental budgets even with economic uncertainty
February 3, 2023
Beyond Ads
Marketers move beyond the basics of ChatGPT with new tools
February 3, 2023
Gaming & Esports
How the recession could impact brands’ metaverse spending
February 3, 2023
Marketing on Platforms
How Amazon is leveraging AWS to accelerate its courtship of Madison Avenue
February 3, 2023
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