Secure your place at the Digiday Media Buying Summit in Nashville, March 2-4
Digiday is making an effort to focus on the people in the digital media industry and on what really makes them tick. That’s not just the high-level execs who have been around online since the late ’90s but the 20-something college grads who are in the trenches every day turning RFPs and insertion orders into actual revenues.
This meme that’s been floating around the social Web for the past day or so offers an insight into the life of the 20-something media buyer. As it points out, despite the rooftop parties and “tangible meetings,” daily life is more often filled with Excel spreadsheets and operational headaches.
More in Marketing
Digiday+ Research: Brand marketing will be the priority in 2026, after revenues fell short of expectations
Revenues fell short of marketers’ expectations in 2025. But they’ll be working with bigger budgets in 2026, and focusing on brand marketing.
ChatGPT enters the ad game. Now what?
OpenAI has begun testing ads in ChatGPT through premium brand partnerships, signaling a new phase in its monetization strategy.
Ad Tech Briefing: A mid-term report card
Despite earnings increases, stock prices are down demonstrating how the public markets are a cruel place.