Join us Sept. 14-16 in Miami to connect with top publishing leaders
Jon Stewart delivered his final moment of zen, capping off a week goodbyes.
This week, YouTube finally ditched its weird 301+ view count on viral videos in favor of an actually accurate number, much to the relief of creators looking to get off on their virality. Arby’s knocked out Whataburger for winning over Twitter by wedging itself into the ‘Daily Show.’ The biggest head-shaking moment came when Time revealed its derpy cover showing what little clue they have when it comes to picturing virtual reality. The biggest hip-shaking moment came when Lenny Kravitz had a bit of a wardrobe malfunction on stage. Finally, it wasn’t just you: it really did feel like everyone was out of the office this week. Here’s a look of what’s in and what’s out for the week ending of August 7.
More in Marketing
Carhartt aligns with the NFL through the tradespeople building Highmark Stadium
Carhartt is finding a way to tap into football season that goes beyond partnering with the athletes themselves.
Future of Marketing Briefing: Soccer’s World Cup buzz isn’t moving needle on Premier League ad spend
The World Cup was a success for broadcasters, but marketers looking to capitalize on rising interest in soccer must navigate a diffuse landscape of sporting properties and fan identities.
Three years after Kokai, The Trade Desk is betting on refinement with Zuma
The Trade Desk wants Zuma — the next version of its programmatic platform, Kokai — to be easier to use, and even harder to leave.
