Introducing The Return, a podcast about how the advertising industry is making its way back to the office
This article is part of a special podcast series that covers the challenges and opportunities of returning to the office. More from the series →
Subscribe: Apple Podcasts | Stitcher | Google Podcasts | Spotify
Digiday is proud to present The Return, a podcast about the advertising industry as it grapples with returning to the office in a global pandemic that has forced society to reconsider the very idea of work.
In four episodes, The Return follows Atlanta-based advertising agency Fitzco as the company returns to the office after a two year-pandemic hiatus, answering questions about Covid-19 safety protocols amidst each new wave of the virus. It will also examine company culture, the push to change the future of work and what true work-life balance looks like.
The Return includes interviews with employees at Fitzco and several future of work experts. The podcast will probe the office, its purpose in working America and its fate.
The Return is hosted by Kimeko McCoy, senior marketing reporter and Digiday, and produced by Digiday audio producer Sara Patterson. Subscribe to the Digiday podcast now on Apple Podcasts – or wherever you get your podcasts – to hear the first episode on Wednesday, July 27.
More in Marketing
Omnicom is consolidating B2B shop Doremus+Co with Merkley and Partners
The move is part of ongoing consolidation throughout agencies and holding companies as holding companies look for ways to drive efficiencies and boost revenue.
After keeping them at arm’s length, sports brands are opening the door to creators
The PGA and soccer club Juventus are taking a more progressive approach to creator-based marketing.
Car brands from BMW to Volkswagen lean into in-car gaming
The long-term potential for in-car gaming extends far beyond the relatively brief moments in which drivers are charging or filling their cars. As more vehicles become fully autonomous, drivers’ eyeballs no longer have to be focused on the road, turning them into a potential target for advertisers.