Join us Sept. 14-16 in Miami to connect with top publishing leaders
Introducing 2018’s Digiday Changemakers, honoring those modernizing media and marketing
Changemakers is part of the summer issue of Digiday Magazine, available exclusively to Digiday+ members. Subscribe here and use code CHANGEMAKERS for a 15 percent discount.
One thing that never gets old in media and marketing is the desire to rethink the status quo, challenge conventional wisdom and raise the bar. That impulse is evident in our second Changemakers list, where we spotlight people who are busy creating the future of media and marketing. A few themes dominated this list, including the battle against tech giants’ dominance of online advertising, solving the mystery shrouding where ad dollars are spent and putting a spotlight on bad workplace culture. Meet 50 people we are honoring for their contributions, every day, in making change a reality.
One note on our list: It’s very U.S. and U.K-centric, as we are based in New York and London. The changemakers were based on our reporting, so they focus on these markets (and Europe).
Click below to see this year’s class of Changemakers.
More in Marketing
How every major platform pays creators
Every platform monetizes creators differently, with varying requirements and audience thresholds, and a propensity for change.
Brands bring the U.S. Open to fans with tennis-themed pop-ups around New York City
Marketers are pulling out all the stops to tie their brands to the U.S. Open, including hosting public pop-ups in other parts of New York City.
Target’s new beauty selection has almost no Black-owned brands
Of the 90 brands listed as part of the new beauty assortment, Modern Retail could only identify two with Black owners or founders.