Digiday Publishing Summit:

Connect with execs from The New York Times, TIME, Dotdash Meredith and many more

SECURE YOUR SEAT

Inevitable Brad Pitt Chanel Spoof

By now you’ve probably seen the much talked about and totally ridiculous Brad Pitt Chanel campaign. It was inevitable people would come out with spoof videos. Here is one from SNL and another from Meetinghouse Productions starring Leif Garret as Brad. Which do you like better? Does this help the brand?

https://digiday.com/?p=24560

More in Marketing

Google’s YouTube overtures gain traction among marketers refocusing on brand investments

YouTube is benefitting from prevailing winds propelling marketers toward brand spending.

CMOs might be pushing ahead on AI, but lack of measurement’s holding them back

CMOs embrace AI, but lack clear ROI metrics to justify full investment. Until then, measurement remains the missing link.

AI is reshaping Omnicom’s workflow. Its revenue model may be next

Omnicom leans into AI, navigating the costs and trade-offs of automation.