AI Marketing Strategies | NYC

Register by Jan 13 to save on passes and connect with marketers from Uber, Bose and more

SECURE SEAT

Site Makes Violence Against Women Personal

Here’s a scary and sad statistic: In Canada, an act of violence is committed against women every second. That’s why Interval House, a center for abused women and children — with the help of agency Union — has created a site that makes violence against women hit home for everyone.

The site is called “Every Second Matters,” and it connects to your Facebook account to create a changing collage of images of your female Facebook friends. Along with the sound of a ticking clock and the changing billboard of female friends’ faces, you are bluntly asked, “Who has to be affected for you to care?”

It’s a powerful message that uses your social network to put real faces on the abuse of women. You can also donate to Interval House on the site by “buying a second.” Try out the site for yourself.

 Screen Shot 2013-10-11 at 1.07.42 PM

 

More in Marketing

What does media spend look like for 2026? It could be worse — and it might be

Forecasts for 2026 media spend range from 6.6% on the lower end to over 10% but the primary beneficiaries will be commerce, social and search.

Pitch deck: How Amazon is emerging as the proof layer for TV spend

Amazon is positioning itself to advertisers as the “first-stop shop” for planning, buying, optimizing and measuring TV.

Here are the 2025 brand winners and losers of tariffs

Tariffs completely upended the retail industry in 2025 — and no company was left unscathed.