Take this quick survey to help Digiday improve our products & be entered to win a $50 gift card.
The definitive Digiday guide to what’s in and out at Cannes this year
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series →
Over the years, the Cannes Lions International Festival of Creativity has morphed from a production company free-for-all to an agency shindig to a place where serious people insist that “serious business is actually getting done.” There is also, thankfully, a lot that remains unserious in Cannes. This is the cradle of cutting edge trends and what-were-they-thinking lapses in judgment. To make sense of what we’ve seen this week, here’s what’s in and out at Cannes 2016. (For easy reference, here’s last year’s list. Remember Periscope?)
More in Marketing
Marketing Briefing: What’s on marketers’ minds — changing consumption habits, AI search ads and more — with GoDaddy CMO Fara Howard
Digiday caught up with GoDaddy’s CMO Fara Howard last week at South by Southwest. Howard detailed how the marketing playbook is changing, how that’s retooling her team’s approach to advertising, AI search ads and more.
Target’s ad business had a good year, but can it become a retail media powerhouse?
Target’s ad business continues to grow, but can it compete with retail media network titans Walmart and Amazon?
Trump’s topsy-turvy tariffs have marketers uncertain and on edge
Execs are uncertain of the right way forward amid constant policy change.