#YoureMoreAttractiveIf You Lay Off Hashtags, Brands

Brands, just because you can, doesn’t mean you should. A long-running hashtag, #YoureMoreAttractiveIf, is currently trending, and therefore, has become excellent fodder for lazy brands and tired Twitter tactics.

Check out this selection of terrible tweets from brands awkwardly hijacking the tag.

Cinnabon
Screen Shot 2013-10-15 at 2.36.17 PM

A bag that disintegrates into a brown mess? No thanks.

Six Flags

Screen Shot 2013-10-15 at 2.39.29 PM

 

Is that a challenge, Six Flags?

Wingstop

Screen Shot 2013-10-15 at 2.41.00 PM

Why is this hashtag so attractive to fast food chains? Are they compensating for how unattractive fast food is?

Del Taco

Screen Shot 2013-10-15 at 2.45.51 PM

We don’t even know what that is!

Island Records

Screen Shot 2013-10-15 at 2.56.19 PM

Seems like a no-brainer.

Jim Bean

Screen Shot 2013-10-15 at 2.58.36 PM

We definitely need one of those right now.

Hey brands, #youremoreattractiveif you stop hijacking mass hashtags with your lame tweets.

More in Marketing

OpenAI expands ads manager to U.K., adds CPC

Similar to the U.S. the ads manager is now widely available in the U.K., and is the fifth market where advertisers can access it.

How Fanatics moved from audience targeting to optimizing campaigns for customer LTV

A recent 19% lift in LTV points to brands focus on outcome-based media buying.

As AI scrutiny grows, DUDE Wipes points to supply chain savings and productivity gains

AI may be facing an ROI reckoning. Brands, agencies and tech vendors alike are starting to face harder questions about whether generative AI can deliver the meaningful business results it promises. The honeymoon phase, however, isn’t over yet. DUDE Wipes has AI tools across the company, reducing man hours in supply chain tasks — providing employees […]