Digiday Publishing Summit

Connect with execs from Axios, The New York Times, Paramount and more.

VIEW PASSES

Billy Eichner blasts Capital One ad for ripping off his show

Comedian Billy Eichner is acting more irritated than normal. At issue is a new Capital One ad that has the comedian claiming the bank has “ripped off” his show, “Billy on the Street.”

The ad in question, seen below, imitates his style of accosting strangers in the street with pop culture questions and quizzing them. In this case, however, it’s hosted by comedian Ross Matthews who asks people about the benefits of Capital One credit cards and closely mimics Eichner’s frantic mannerisms.

Eichner took notice, accusing the brand for stealing his format that he’s turned into a popular cable show on truTV, pointing people to a typical segment of his. “Yet another Billy on the Street ripoff. I usually ignore but this one is SHAMELESS and PATHETIC. (And not funny),” he tweeted.

He later took a shot at Matthews and Capital One, using more pointed words:

Matthews responded, noting that man-on-the-street style interviews aren’t exclusively under Eichner’s jurisdiction:

Eichner’s fans took notice too, slinging similar comments towards the brand and Matthews. “Do you love Billy on the Street? Do you wish it was turned into a shitty commercial? Have we got news for you!,” a fan tweeted at Capital One. Another mused: “Hacky ripoff.”

Capital One didn’t respond for comment about Eichner’s accusations.

More in Marketing

How Bandit Running is expanding internationally while staying hyperlocal

Bandit’s focus on core running communities has helped it grow enough to start expanding outward.

Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech

Vista Equity and Quinti Capital place a 50% premium on stock, raising questions over where the PE firms see value. 

Dentsu strikes Meta deal to build plumbing for mass influencer activation

Top CMOs are assembling armies of creators, but many lack the infrastructure required to get the most out of them. A deal between Dentsu and Meta aims to fix that problem.