Take a look back at the technology of yesteryear with the help of some nostalgic technophiles at digital agency R/GA.
As part of its “Backstage” video series, R/GA recently released the video “Retro Tech,” which involves lots of ’90s graphics, sound effects and R/GA staffers musing on technological devices past.
What that hell is a Duo Dock? Way before my time. Floppy discs? Ha!
Check it out.
More in Marketing
Women’s soccer and publisher Footballco turn to creators to score with brands
Creator content is proving powerful draw for soccer advertisers and audiences on both sides of the Atlantic.
In-game ad firm Frameplay teams with others — including competitors — to launch its own exchange
The exchange can be used for both the programmatic purchasing of in-game inventory and for direct buys from brands and agencies, and includes the inventory of two other prominent in-game advertising companies at launch.
Retail media networks under scrutiny amid calls for transparency and accountability
Retail media networks are expanding their offerings to off-site channels, like search or social, but with these expansions, some media buyers and executives say it’s more difficult to get a sense of the actual return on investment.