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The Financial Times’ John Ridding and BoF’s Imran Amed on future collaborations

Subscriptions

How The Times of London increased digital subscribers 19% in a year

Subscriptions

YouTube is testing a members-only videos feature

Sponsored

Why the sales “close” is now an obsolete concept

Facebook’s video subscription sales program: No-brainer or no dice?

Subscriptions

To increase retention, The Financial Times is using newsletter polls

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Vice Media’s astrology app has now been downloaded 100,000 times

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How French newspaper Le Figaro finds value in more casual readers

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‘Value is a proxy’: Publishers are soliciting feedback from readers with one-question surveys

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ESPN sees its mobile app as a path to paying subscribers

How publishers tackle converting trial subscribers to full subscribers

Publishing in the Platform Era

How Bloomberg Media takes a test-and-learn approach to product development

Content & Commerce

Hearst’s latest digital subs foray is $100 per year exercise videos

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How Nordic giant Schibsted ‘saves’ unsubscribers

Subscriptions

With sports, local newspapers try ‘unbundling’ the subscription