Regular old job titles, like vice president, CEO and director of marketing, just aren’t cutting it for some in the digital media industry. Instead, some innovative individuals and companies have taken it upon themselves to revamp job titles to better capture the essence of what certain jobs entail. Here are seven that Digiday has come across.
1. Chief transformation officer: You are the Incredible Hulk?
2. vp of global people operations: Smuggling people across boarders is still illegal, no matter what you call it.
3. Difference maker: How long have you been teaching math and English to children in Uganda? That is really amazing. That is what you do, right? Because it says “difference maker” on your business card. Wait, you do what for brands and marketers? Oh.
4. Chief awesome officer: So you are Guy Fieri?
5. Chief storyteller: You are a kindergarten teacher?
6. Chief get-it-done officer: You probably high-five a lot.
7. Digital prophet: Because guru was already taken, I’m assuming.
More in Media
AI Briefing: Senators propose new regulations for privacy, transparency and copyright protections
A new bill called the COPIED Act aims to pass new transparency standards to protect IP and guard against AI-generated misinformation.
Media Briefing: Publishers reflect on ad revenue midway through 2024
Some publishers say ad revenue is pacing 15% up year over year while others are still managing their expectations for how 2024 will shake out.
Teads is exploring sale options as M&A in ad tech heats up
Sources state the Altice-owned stalwart of outstream video has recently held talks with private equity and strategic players.