Regular old job titles, like vice president, CEO and director of marketing, just aren’t cutting it for some in the digital media industry. Instead, some innovative individuals and companies have taken it upon themselves to revamp job titles to better capture the essence of what certain jobs entail. Here are seven that Digiday has come across.
1. Chief transformation officer: You are the Incredible Hulk?
2. vp of global people operations: Smuggling people across boarders is still illegal, no matter what you call it.
3. Difference maker: How long have you been teaching math and English to children in Uganda? That is really amazing. That is what you do, right? Because it says “difference maker” on your business card. Wait, you do what for brands and marketers? Oh.
4. Chief awesome officer: So you are Guy Fieri?
5. Chief storyteller: You are a kindergarten teacher?
6. Chief get-it-done officer: You probably high-five a lot.
7. Digital prophet: Because guru was already taken, I’m assuming.
More in Media
Why 1440 is evolving from a newsletter company to a destination of explainers
Newsletter company 1440 is expanding beyond email by building an online library of explainers, amid the rise of AI-driven search.
Publisher alliance Ozone makes a larger play for U.S. advertisers
Publisher alliance Ozone is on a growth tear in the US and plans to expand its local headcount to 50 people next year.
Media Briefing: From blocking to licensing, publishers inch toward leverage with AI
There are new levers for publishers to test in the AI era. While they’re still far from holding the upper hand, compared to a year ago, the outlook no longer looks quite so bleak.