Trending in
Most Read
More in Media
Publisher execs talk AI licensing deals, new applications for AI in latest earnings calls
May 17, 2024
Publicly-traded media companies touted new deals with generative AI tech companies and other new applications for the technology in their Q1 2024 earnings calls.
Transparency shift: CMOs navigate new norms in agency profit models
May 17, 2024
Many CMOs seem to be okay with their agencies finding new ways to increase margins, as long as the process is transparent, or at least openly acknowledges a lack of transparency.
Media Briefing: Publishers’ Q1 earnings show promise, but also room for improvement
May 16, 2024
Publishers’ Q1 earnings show some promise in the digital ad market.