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Media Buying
Generative AI
TV networks embrace AI at the upfront to improve audience targeting and commerce
May 17, 2024
Business of TV
How streaming muscled its way into the upfront spotlight among the OGs of TV
May 16, 2024
Strategizing for the Future
How indie agencies will compete with holding companies during the upfront
May 16, 2024
The Creator Economy
Influencer agencies expand their consulting services as competition grows
May 15, 2024
Member Exclusive
Media Buying Briefing: Is Dentsu’s latest restructure the solve it needs to get back to growth?
May 13, 2024
Data Regulation
IPG’s former data chief Arun Kumar: How data collection can be improved without too much regulation
May 10, 2024
The Programmatic Marketer
Ad tech’s week on Wall Street underscores critical industry challenges
May 10, 2024
Agency Culture
Is it time to change the agency holdco model?
May 9, 2024
Equality and Opportunity
Indie agency Boathouse creates supplier diversity program as agencies expand external DEI efforts
May 9, 2024
Digiday Podcast: The Return
Rethinking the manager career path: The Return podcast, season 3, episode 3
May 8, 2024
Generative AI
Meta adds more AI features for advertisers with new image and text generation tools
May 8, 2024
Future of Work
More companies like Continental, EY are offering employees a chance to work abroad to retain them
May 7, 2024
Member Exclusive
Media Buying Briefing: Agencies debate biggest questions over TikTok’s future
May 6, 2024
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