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Here’s what’s going on with TikTok as it reaches the half-way point of the 75-day extension to its U.S. ban
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Marketing
Business of TV
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The Programmatic Marketer
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X boasts 8 billion daily video views as it pushes to become video-first
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Member Exclusive
Digiday+ Research deep dive: Marketers remain invested in programmatic, but agencies show less confidence than brands
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Twitch is just another piece of the video content portfolio at Amazon’s upfront debut
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Expedia’s launching a retail media network. Is it late for departure?
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Marketers focus on competitive analysis to grow their influencer marketing strategies
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Member Exclusive
Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire
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Gaming & Esports
Why — and how — Roblox is actively pushing for platform status
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Gaming & Esports
Why gaming and esports talent management is still growing up in 2024
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Advertising around Politics
The Rundown: Everything you need to know about conservative activist shareholder proposals
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Marketing on Platforms
Snap bolsters ad offerings and incentives to woo advertisers — but will they take?
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The Creator Economy
Inside the debate among marketers for and against virtual influencers
May 10, 2024
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